DJ M.E.G. and Timati have brought to us the most
provocative and surprising work yet, called ‘Party Animal,’ which globally premiered immediately attracting the
attention of the entire music community. Timati has shocked his listeners by
venturing off into the electronic club scene, with a hard beat and a Hip-Hop
influence. The track has rocked from the European dance floors to being played
on constant rotation in America. The ‘Party
Animal’ video was launched, becoming a hit all over the Internet, due to
its dark caliber scenes and crazy party action. In just one day, the video got
more than 56,000 views within the YouTube site and received excellent feedback
from dance lovers around the world! The video takes place with Timati at an
underground party, surrounded by wild partying and by the end the meaning
behind the video is unraveled.
“I can say that ‘Party
Animal’ inspires me. I was
directly involved in writing the script of the video and I am delighted that we
managed to take all of our ideas to turn them into a reality. The storyline of
the video contains a message, which I wanted to convey to the audience. I
consider the track and its accompanying video, a great product within the
Russian music market,” says DJ M.E.G.
“DJ M.E.G. is quite a talented musician. Having his
vision behind me is what helps me to create high-quality products. A huge
number of people helped us with our visions in this project. Everything with ‘Party Animal’ went way beyond any of
our expectations. The message, embedded in our video, has a deep meaning. We
wanted to show that club culture could be combined with a healthy lifestyle. At
the end of video, I make a choice in favor of healthy club culture, which I
follow as well in real life,” says Timati.
It is no surprise that Napith Music released ‘Party Animal’ on April 1st,
2011, conquering dance music listeners, who have been seeking a unique sound,
all around the globe!